THE CANADIAN MORTGAGE APP AWARD FOR BEST USE OF MOBILE TECHNOLOGY
Mobile technology is an important medium for communication, and this category recognizes brokers / brokerages / networks who have harnessed mobile technology to provide consumers with practical, effective and easily accessible tools to understand and prepare for the mortgage process, or to provide brokers with up to the minute information with which to better serve their customers.
This Award is open to individual brokers as well as brokerages and networks and Finalists will be judged on the following: Platform reach: Android, Apple (ios), Blackberry, Windows; # of downloads; Reviews and Ratings on the respective AppStores; Features, including: Use of push notification; Location aware content; Variety of calculations available (e.g. mortgage insurance calc, payment calc, closing cost calc etc); Mortgage Comparisons; Real time Rates
Finalists will be invited to provide supporting documentation for submission, including download statistics, marketing strategy and key objectives behind their app, design, functionality, features & quality of content.
Criteria for judges includes: Overall excellence, Navigation, Content richness, Breadth, User friendliness, Reliability, Innovation
The nomination for this event is now closed.
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